How having a goal in mind when looking for solutions can help you find the right products and services for your business

Do you buy new products to check a box or solve a specific problem? Whether you’re shopping for a new pair of shoes or a new security system, you should a know what issue you need to solve and have a goal in mind. When you isolate your problem, you can know what to look for with a lot more confidence.

Do you want to walk far? Is comfort a priority? Ask yourself about your needs first, stay in tune with your problems, and maintain focus on solutions. The same applies for security solutions. Many in the security industry can tell you their business stems from replacing products that may have been flashy but did not live up to a promise – much like a shoe that gave you blisters. Many times over, you hear about a dissatisfied customer that expected more from his or her purchase. They bought their product or service without setting a problem to solve or a goal to meet first.

Visitor management is especially often bought just to check a box without thought to the specific problems it should solve.

Visitor management as an amenity is a never-ending first impression for guests. A customizable welcome experience that should not be taken with a set-it-and-forget-it approach. When you invest in visitor management as a service and not a product you are taking the first step in an evolving software that allows your visitors and employees to feel at ease.

Out of the box, visitor management systems all badge and reconcile visitors. With emails, QR Codes and preregistration forms, visitor management becomes a service to an audience. Unfortunately, most visitor management systems don’t fit into that application.

Like shoes, the only ones you really want to wear are those that make you feel confident, comfortable and are fit for purpose. If you take whatever is out there it is highly likely you will end up with the wrong shoes and you will be out looking for the right ones again.